Can I legally use trademarked logos on a site that lists clothing brands?

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Can I legally use trademarked logos on a site that lists clothing brands?

I will have a bunch of information for products and I would like to separate these products into their brand names. (e.g. clicking on the Nike logo will bring up all the Nike products). I will not be selling these products, I will just be providing information about the product and comments that users leave on the pages. Thanks for your time.

Asked on April 22, 2012 under Business Law, Illinois

Answers:

SJZ, Member, New York Bar / FreeAdvice Contributing Attorney

Answered 12 years ago | Contributor

Technically, any use of another's trademark--like the Nike logo--without permission is trademark infringement: only the owner of the mark has the right to use or display the mark. To be in legal compliance, you should get permission from these companies (like Nike) to use their marks. That does not mean, as a practical matter, that they will take action against you for the use you describe--just that they would have the right to require you to stop doing this, or to seek damages to the extent you do obtain any profits, directly or indirectly, from their use of the mark.


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